Buffer
Social Media
Buffer schedules and publishes to every major social network with a clean calendar, AI assistant and best-in-class free plan for individuals.
Software for SEO, social media, email, analytics, advertising and landing pages — everything a modern marketing stack needs.
10 tools tested hands-on · 1 in-depth review · 1 head-to-head
Social Media
Buffer schedules and publishes to every major social network with a clean calendar, AI assistant and best-in-class free plan for individuals.
CRM
HubSpot's free CRM covers contacts, deals, email tracking and pipelines, with paid hubs for marketing, sales and service as you scale.
SEO
Semrush combines keyword research, rank tracking, site audits, backlink data and competitor ad intelligence in one massive toolkit.
SEO
Ahrefs runs one of the largest live backlink indexes on the web, with best-in-class Site Explorer, Keywords Explorer and Content Gap analysis.
Email Marketing
Kit is built for individual creators — simple broadcasts, subscriber tagging, paid newsletters and landing pages that convert.
Email Marketing
MailerLite delivers campaigns, automations, a website builder and selling tools at prices well below the big names, with a genuinely good free plan.
Analytics
GA4 unifies web and app analytics around events and predictive audiences, powered by BigQuery export and tight Google Ads integration.
Landing Pages
Unbounce builds high-converting landing pages with AI copy suggestions and smart traffic routing that sends visitors to the best variant.
Advertising
Google Ads puts your offer in front of high-intent searchers with unmatched reach, granular targeting and powerful (if complex) automation.
Email Marketing
Mailchimp offers polished email campaigns, automations and a website builder, with strong reporting and hundreds of integrations.